Japan Sake and Shochu Information Center

You can learn about the charm of Japanese sake, shochu and awamori including the history and the culture by “Seeing,” “Touching,” and “Experiencing” in Japan Sake and Shochu Information Center.

As soon as you enter, you will find a big wooden tub on the ceiling. The wall is beautifully decorated in Black and Red glass which looks like the traditional lacquer ware. You can feel aroma with fresh woody fragrance in elegant and slow atmosphere.The variety of Japanese sake from all over Japan is displayed in the center.

You can see the process of making Sake and Shochu on the TV monitors and 2 screens. If you are an enthusiastic Sake learner, you can find out on the tablet device they prepared.

Sake concierge always welcome for you. They will find out for you any kind of Sake information such as, where is the nearest breweries from Tokyo, there is English service or not, the sake shop where you can purchase your looking for and so on.

Of course, there is tasting section. You can always taste about 50 items of Japanese sake, shochu, and awamori. Sake include various types such as Daiginjo, Junmai-ginjo, Junmai, Aged sake, Sparkling sake, etc. from all over Japan for minimum price of 100 yen per cup. If you cannot choose, try set menu, you will meet new Sake.


*Shochu made from different ingredients such as sweet potato, barley, rice, and brown sugar can be tasted as well.
*Awamori is another special spirit from Okinawa, and you can also enjoy tasting.

Occasionally, they have some events, such as a tasting event by a certain brewery and a seminar by a specialists on the topic.


10AM to 6PM weekdays

Close on weekends


Japan Sake & Shochu Makers Association (JSS)

1-6-15, Njishishinbashi, Minato-ku, Tokyo, Japan 105-0003

Google map


3 min walk from Tokyo metro Ginza Line Toranomon Station Exit 9
4 min walk from Tokyo metro Chiyoda line Kasumigaseki Station C3 Exit
3 min walk from Toei Mita Line Uchisaiwaicho Station A4 Exit
8 min walk from JR line Shimbashi Station Hibiya Exit

Web site

For more information visit, http://www.japansake.or.jp/sake/english/

Tel:  +81 3 3501 0101

E-mail:  jss-info@japansake.or.jp

Kit Kat Sakuramasamune Daiginjo Flavour

There have been more than 300 limited-edition seasonal and regional flavors of Kit Kat produced in Japan since 2000. Kit Kat collaborated with Sakurmasamune to make Daiginjo Flavour Kit Kat.

Founded in 1625, Sakurmasamune is a well-known sake brewery with a history of nearly 400 years. The brewery uses the sake rice produced in Hyogo Prefecture “Yamada Nishiki” and locally available groundwater to make ginjoshu and junmaishu of the highest quality. This water called “miyamizu” and being vital to sake production in Hyogo was discovered by the 6th head of the family Tazaemon Yamamura. Sakuramasamune has thus made significant contributions as a pioneer to sake brewing in the areas of Nada.


Sakuramasamune Ouka Ichirin Daiginjo 櫻正宗 櫻華一輪 大吟醸 瓶 720ml [兵庫県/中辛口]



Sakuramasamune Kit Kat is blended Ginjo powder in the cream between wafers luxuriously and covered with white chocolate. You can taste rich flavour with elegant ginjo aroma in gentle sweet. The Ginjo powder is made as same as sake brewing. Rice is high quality Yamada nishiki and highly polished with careful.


This special Kit Kat is only found at Kansai area (Osaka, Kyoto, Nara, Hyogo) souvenir shop.


Tasting Niigata sake @ Omotesando N’Espace

Niigata is known as the home of Japanese sake. It has more than 90 different breweries! You can taste Niigata sake in Omotesando by ¥500 at the N’Espace standing bar space. N’Espace is a “beacon” store transmitting the latest information about Niigata by selling food from Niigata, event, tourist information and U-Turn employment information from Omotesando.

The shop offers you selected Niigata sake, Niigata appetizers, craft beer and so on. Sake menu will change on a monthly basis. Always 8 kinds of Sake is waiting for you.

Tanrei Karakuchi

Niigata is famous for a specific type of sake, “Tanrei Karakuchi” or very refined, light and dry.

Water is the key ingredient in making sake. The snow and rain that falls on the tall mountains of Niigata soaks into the earth, forming springs and streams and eventually flowing into the rice fields. This water not only makes the sake delicious, but also enhances the flavor of the rice, the other main ingredient in sake making.

Climate is also an important factor. The winter climate in Niigata is favorable, with the low temperatures that allow sake to ferment and develop.

Water, rice, climate, and exquisite brewing techniques come together to make Niigata sake premium in quality.



4 Chome-11-7 Jingumae, Shibuya, Tokyo 150-0001

Google map


Tokyo Metro (Ginza Line, Chiyoda Line, Hanzomon Line) “Omotesando Station” 1 minute on foot from A2 Exit

Opening hours

11: 00-19: 00 (excluding event dates)

Tasting Niigata sake at home by amazon